Nithin Eluvathingal is a researcher / aspiring product manager based in Toronto

Previously at Royal Bank of Canada doing serious market analysis and product experience design while simultaneously founding a humble creative studio called Kinky Kashayam®

Nithin Eluvathingal is a
researcher / aspiring product manager  based in Toronto

Previously at Royal Bank of Canada doing serious analysis of markets while simultaneously founding a humble creative studio called Kinky Kashayam®


“We have discovered a distinct sense of fulfillment in consistently pushing the boundaries of conventional norms, firmly convinced that this very defiance has the potential to spark innovation.”

An excerpt from my essay
Studio Kinky Kashayam Archives, 2023

More Work ︎︎︎

Product Management Insights: Enhancing the LinkedIn Job Search Experience

Applying the principles of flow to transform LinkedIn's job search feature, enhancing user engagement and efficiency. 

︎︎︎ Case Study

Past Experiences  ︎︎︎

Royal Bank of Canada —
Research Analyst

What:  Quantitative Research, Survey Design & Management, Data Analysis & Visualization, Statistics

Tools: Qualtrics, Excel, Python, Tableau

Eye for detail and precision was key. Every decimal place mattered. Concise reporting and impactful data visualization of market sentiments from 200,000 Canadians annually was integral to inform strategy. 

︎︎︎ Rafael Nadal’s famous final against Daniil Medvedev, US Open 2019

Studio Kinky Kashayam —

What: Creative practice based in New York and Toronto; focused on twisting the worlds of history, sciences, technology, socio-economics, fiction and humor.

Notable work:
︎︎︎ Portable Black Cat Radar 
︎︎︎ Climate Controlled Dosa Picnic Basket 

︎︎︎ Roberto Carlos’ creative freekick, the “Impossible Strike”, vs France 1997

Royal Bank of Canada —
Experience Design Intern

What: Qualitative Research, In-Depth Interviews, Focus Groups, Journey Mapping, Design Thinking, Human-Centred Design

Tools: Recollective, UserTesting, Figma, Adobe Suite, PowerPoint

Patience and foresight was the name of the game when it came to high-level strategic visioning. Multiple iterations of project boards with hundreds of sticky notes and a calenders full of design thinking sessions was the routine. 

︎︎︎ Muhammad Ali’s patience in the ring granted foresight for strategic shot, vs Joe Frazier 1974

Venture For Canada Intrapreneurship —
Market Researcher (FreshFind)
Sales Associate (Aro Robotics)

What: Worked simultaneously with two start-ups. 

FreshFind is an online marketplace for buying and selling unique, small-batch food & goods.

Aro Robotics produces AI based autonomous robots, to help several industries automate manual work.

Proactive action. Swift Decision-Making. Rapid execution. In a startup, continually moving forward is essential. Everyone contributed in every way they could.

“Once we've identified internal and external market opportunities, the third domain [Design Thinking] takes center stage. It endeavors to triangulate and prioritize profound customer insights derived from human-centered research and psychological studies that delve into core needs, desires, and beliefs.”

An excerpt from my essay
My Experiments with Market Research, 2024

Press Features  ︎︎︎

Dezeen, London, 2023
Yanko Design, New York, 2023
MOLD Magazine, New York, 2023
Creative Applications Network, Berlin, 2023, San Francisco, 2023
UAAD Magazine, New York, 2023
Alt-Alterity, New York, 2023
Homegrown In, Delhi, 2023
Coeval Magazine, Milan, 2022
Lokayata Gallery, Delhi, 2021
Homegrown Voices, Mumbai, 2021
Kaalpadukal, Dubai, 2020
The New Indian Express, Kochi, 2020
Homegrown In, Delhi, 2020